back by popular demand

Retail Business


Launching January 2022

Outside Looks Retail Consultancy is donating a Business Makeover to one deserving Specialty Outdoor Retail Shop in 2022.

The Makeover is 100% free to the selected retailer and includes a comprehensive package to maximize their profitability by improving all things cash flow related: finances, merchandising, marketing, buying, & sales. 

We're creating a case study atmosphere to share the progress, successes, and hurdles of our Independent Outdoor Retailer--and ultimately inspire other shops to improve too.

Deadline to apply February 4, 2022.

Contest winner announced March 2022. 

Makeover services conducted April-December 2022. 

(9 months of free services to capitalize on profitability)

Register below to follow along or to learn more on how to apply.

Feel free to share this link with a potential candidate.

Terms & Conditions for 2022 Outside Looks Retail Business Makeover Giveaway: No purchase necessary. Applications accepted through 2/4/22. Finalists announced first half of March. Winner announced second half of March. Eligibility: any North American outdoor specialty retailer looking to make sincere improvements to their business metrics. There will be 1 winner. How to enter: navigate here for official application. The winner will be determined based on the retailer's demonstrated need for the business improvements and willingness/ability to wholeheartedly execute our program. The winner will be contacted via phone call, then announced publicly. All information submitted to Outside Looks LLC is kept secure and private and will not be distributed/sold to others. Please contact for more information.